After going viral on TikTok, UMD student launches fashion brand sierrasinvogue – The Diamondback

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Sierra Sesay holds her Rihanna custom sweater. Sesay runs her own business where she takes pictures that customers send in and turns them into clothing using blankets. (Autumn Hengen/The Diamondback)
What began as a viral TikTok fashion account has transformed into a business for University of…



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